Turn first-timers into regulars.
Ten visits in, they’re a regular.
Barbers, braiders, tattoo artists, the burger spot and the taco truck on the corner. One card in their phone’s wallet takes the booking, counts every visit, and pays them back.
What it does
Loyalty apps don't take bookings. Booking apps don't remember anyone.
So you pay for two apps that never talk to each other, and the loyalty card ends up as cardboard in a drawer. Regularz is one app that does both.
Take the booking
Your services, hours and deposit. No double-booked slots, and no more “you got space Saturday?” twelve times a day.
Keep the client
Points per visit or per dollar, tiers for the ones who keep coming, rewards redeemed right at the chair.
Bring them back
The card lives in their phone's wallet. One reminder before the next visit, on the lock screen where they'll see it.




Watch it work
From signup to booked out, in eight scenes.
No setup marathon, no manual. It plays itself; tap any step to jump to it.
Start your shop
What do you do?
Pricing
You pay for chairs, not for customers.
No caps on clients or rewards, and no per-booking fees on any plan that takes bookings.
Every plan includes the page design made for your trade. Higher plans let you pick any of the others. See every design
Stamps
Counters with no appointments.
$9.99/month
- A stamp card in Apple & Google Wallet
- Every check-in moves it on their phone
- Points, tiers and rewards
- Join link + QR for your counter
- Export your list to CSV
Solo
Just you.
$14.99/month
- A booking page designed for your trade
- The Front Desk: 100 questions a month, day or night
- Everything in Stamps
- Email reminders and confirmations
Studio
Up to 3 people.
$29.99/month
- Everything in Solo
- Swap to any of five page designs
- Card deposits on booking
- Sell gift cards online
- Your monogram inside every stamp
- Up to 3 people on the calendar
- The Front Desk: 300 questions a month
Shop
A whole shop, however many chairs.
$59.99/month
- Everything in Studio
- Unlimited staff logins — no per-seat fee
- All twelve page designs
- Your logo inside every stamp
- 250 text reminders a month (coming soon)
- The Front Desk: 1,000 questions a month
14 days free, then billed monthly. Cancel any time and take your client list with you.
The Front Desk
Most people book at night. You're asleep.
“How much for knotless with my own hair?” gets asked at 11pm. Your Front Desk answers it from your real prices, hours and policies, and from nothing else.
how much is knotless with my own hair
Knotless braids (medium) are $220 and take about 5 hours. Using your own hair is fine, just mention it in the booking note.
do you have anything saturday
We're open Saturday 10:00–18:00. Pick the service on this page and the live times show up.
is there parking
I'm not sure about parking, sorry. Best to call the shop on (323) 555-0142, or ask when you're in.
It would rather say “I don't know.”
Look at the last answer. It knows your prices, hours, deposit, cancellation policy and reviews. Ask it anything else and it says so, then gives your number. A made-up price costs you the client twice: once at the chair, once in the review.
Included, not an add-on.
It comes with the plan, and it updates the moment you change a price.
- Solo
- 100 questions a month
- Studio
- 300 a month
- Shop
- 1,000 a month
Busy month? Top up any time: 300 more for $5, or 1,000 more for $15. Bought questions never expire.
Everything inside
One flat price. The whole toolbox.
No premium modules to bolt on. Every plan that takes bookings gets the booking page, the wallet card and these tools; the few that lean on a higher plan say so.
Fill the book
- Missed-call text-backComing soon on Shop: can't pick up mid-fade? The caller gets a text with your booking link.
- WaitlistFull day? Clients join a list, and any cancellation goes to everyone waiting.
- Standing appointmentsRegulars book once and keep their slot every 1–4 weeks.
- Service add-onsBeard lineup, hot towel, extra length. Price and time adjust themselves.
- Booking questionsAsk the one thing you always need to know, right on the booking form.
- Clients cancel without texting youEvery confirmation and reminder has a Manage link. Outside your cancel window they free the slot themselves; inside it, they call you.
At the chair, and after
- Checkout and tipsDue minus deposit, plus a tip. Cash on any plan; saved card or a payment link from Studio.
- Client notes and photosPrivate notes, photos of their work and every past visit, on one card.
- Reviews on autopilotOne ask, within a day of the visit. Every client gets your Google review link too.
- Win-back emailsOne tap reaches everyone who's gone quiet, by name, never spammy.
- Gift cardsSell them at the counter on any plan, or on your page from Studio. Redeemed by code at checkout.
- Staff permissionsOwner, manager and staff logins. Your team checks people in and runs the diary; the bill, exports and marketing stay with you.
Get found, stay in sync
- Show up on GoogleYour page speaks Google's language, so your hours and stars can show in search.
- Photo portfolioYour uploads show as a “Recent work” grid before anyone books.
- Your shop as an appClients add your page to their home screen with your name and colour.
- Google Calendar syncYour own plans block the booking page. No double-booked dentist days.
- Switch in minutesPaste your link from Booksy, Square, Vagaro, Fresha, StyleSeat, GlossGenius or Squire. Services, prices and hours come over, then upload your client list from any app.
- ShowcaseSelling things, not just time? Products or pieces with a photo and price, right on your page.
Run the shop
- A real service menuCategories, photos, descriptions, “from” prices, and which of your team does each service.
- New-booking alertsAn email the moment someone books, with the service and the time.
- Your calendar, your phoneOne private link puts every appointment in your Google or Apple Calendar.
- Check-in at the counterFind a client by name or phone in seconds, or let new ones scan your sign-up QR.
- Their card keeps scorePoints, visits and stamps on their wallet card, and its QR checks them in at the counter.
- Already have a website?Add the join link to your site, or record visits from it with your own API key.
The difference
They charge you to meet your own clients.
Marketplaces take a cut of new clients and show your regulars other shops. We charge one flat monthly price, take no commission, and never advertise anyone to the people you brought.
| What you get | Big booking apps | Regularz |
|---|---|---|
| Commission on new clients | Up to 30% of the first visit | $0, ever |
| Where the money lands | Their account, paid out on their schedule | Your own Stripe account, straight to your bank |
| Extra people on the team | $10–$20 per person, per month | Unlimited on Shop, one flat price |
| Competitor ads to your regulars | Yes, inside “your” profile | Never. Your page is yours alone. |
| Loyalty card in their phone wallet | A paid add-on, where offered | Built in: stamps, points, tiers |
| No-show protection | Paid add-ons | Deposits and card-on-file fees, included from Studio |
| Your client list | Lives on their platform | One-click export, always yours |
| Leaving them | Start over from scratch | Paste your page link: menu, hours and clients import |
How it works
How a first-timer becomes a regular.
They book
From your link, or the QR code by the mirror. From Studio, take a deposit if you want one.
They sit down
You mark the visit done. The stamp lands on their card. No typing.
The card is in their phone
Straight into Apple Wallet. Nothing to download, and it updates itself.
One reminder
A single note on their lock screen before the next visit. Not a stream of texts.
The house buys one
The reward comes up, they redeem it in the chair, and book the next one before they leave.
Questions
The ones people actually ask.
Do my clients need to download an app?
No. Booking is a link they open from your bio. The rewards card goes straight into Apple Wallet and updates itself. Nothing to install, nothing to log into.
Can it look like my brand?
Yes. Your logo and one colour run through the booking page, your dashboard and the wallet card. If your colour would make button text hard to read, we adjust the shade for you.
What happens with no-shows?
Your call. From Studio, take a deposit up front, or have clients save a card that's only charged a fee you set if they don't show. Inside your cancel window they can't cancel online; they have to call you.
I already take bookings somewhere else.
Then you're paying for booking and getting nothing back on loyalty. Regularz does both on one card, so every booking earns toward the reward. Keep taking payment however you do now.
I'm on Booksy, Square or Vagaro. Is switching a whole project?
No. Paste your public booking link from Booksy, Square, Vagaro, Fresha, StyleSeat, GlossGenius or Squire (a Linktree or your own website works too) and your services, prices and hours come over. Then upload the client list you export from your old app, any app, as a CSV. We match clients by phone number so nobody is doubled, and visit counts come with them.
Is my client list mine?
Yes. Export every client and every appointment to a spreadsheet in one click, any time. No exit fee, no support ticket.
Your regulars are already in your phone.
In your DMs, your notes app and your head. Regularz keeps track of them, and books the next one.
14 days free · from $9.99 a month · unlimited clients